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How To Reinvent Your Digital Marketing Strategy In 10 Steps
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How to Reinvent Your Digital Marketing Strategy

Join us as we explain how to reinvent your digital marketing strategy in 10 easy steps, focusing on engaging and effective digital marketing techniques.

By Jenn Neal, 5 yearsJanuary 26, 2021 ago
The Revival of Offline Marketing
thecontenttoolbox

Using the Advantages of Offline Marketing to Win Hearts & Minds

Understand integrated marketing communication. Compared to oversaturated digital marketing, the advantages of offline marketing will get you noticed.

By Jenn Neal, 5 yearsJanuary 12, 2021 ago
Elements Of Storytelling Marketing
thecontenttoolbox

The Story of Storytelling Marketing and Digital Storytelling

What are the elements of great storytelling marketing? If you think about your favorite stories, they all have similar elements: hero, guide, conflict, resolution. The same should be in the stories you tell in your marketing. With these examples and techniques of storytelling marketing, you’ll help your customer along their journey.

By Jenn Neal, 5 yearsJanuary 5, 2021 ago
Turning Physical Events Virtual and Virtual Events Physical: Content Creation in a Digital World
thecontenttoolbox

Turning Virtual Events Physical with Virtual Audience Engagement Tools

Virtual events are cost-effective and full of informative content. However, it is important to increase virtual audience engagement by adding a human touch.

By Jenn Neal, 6 yearsApril 23, 2020 ago

More From The Comeback Chronicles

  • The Day Everything Changed
    A Tumble in Paradise: My Unexpected Island Adventure I never expected to become a star case study at an island hospital, but life has a funny way of reminding you that control is mostly an illusion. What was supposed to be a fun ATV excursion during a marketing cruise turned Read more…
  • Red Flags & Gut Checks Galore
    When we returned to the ATV place, expecting to find our group with ATVs ready to go, we discovered they had combined us with another group of about 15 people. That was another gut check: this felt like way too many people for an ATV tour with only three guides. Read more…
  • The Moment Everything Changed
    As we prepared to leave, they strapped my bag onto my ATV with a bungee cord. I was having trouble with my helmet strap, so one of the guides helped me. Danela and her son JB were ready, so they took off ahead of me. I ended up following right Read more…
  • The Aftermath
    Two women stayed with me while others approached. I could see the looks on their faces—shock and concern. The guide finally made his way down the hill and said, “Don’t worry, we have an ambulance coming.” That’s when I realized this was serious. I should have realized when one of Read more…
  • A Surprising Compliment
    At the hospital, after everyone left the ambulance, I was alone for a bit until someone came in—I think it was the driver. He asked, “So you live in Idaho, in the mountains?” When I confirmed, he said, “Is everybody there as strong as you?” “I don’t know. Am I Read more…

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